Issues Faced by Small and Medium Enterprises (SMEs) and Their Take-Up of Ecommerce in Australian Regional Communities
نویسندگان
چکیده
Ecommerce is considered to provide substantial benefits to business. It enables new ways of working to emerge as organisations face the future and embrace the notion of the 'new economy'. SMEs in regional areas of Australia are lagging in their adoption of e-commerce. This paper examines the reasons for the adoption and non-adoption of ecommerce by regional SMEs. The research is exploratory and the methodology used is that of pilot case studies involving SMEs located in a regional area in Queensland, Hervey Bay. The paper identifies factors leading to their adoption of e-commerce and its impact on each business.
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تاریخ انتشار 1987